3 Strategies to Double Your Ballot Revenue (& How One Newspaper Doubled Theirs)
The Kent Reporter was able to nearly double their revenue by adding an online component to their longstanding print ballot. Here’s how you can, too. A robust digital package can double the revenue from...
View ArticleA Step-by-Step Guide to Making More Money with Ballots
Don’t miss out on potential revenue by waiting too long to start planning and selling your ballot A ballot is a big initiative, and you don’t want to miss out on sales opportunities by leaving things...
View ArticleWhat Promotion Type Will Help You Reach Your Goal?
Understanding what your goals are is the first step to selecting a promotion type that will help you reach them There are so many different types of promotions that sometimes it can seem difficult to...
View ArticleWhy Running a Ballot Online Won’t Take Away from Your Print Revenue
In fact, augmenting your print ballot with an online version will help drive more revenue In the past, Reader’s Choice ballots were always run in print, because that was the only way you could collect...
View ArticleOnline Promotions: A Breakdown
An overview of all of the different types of online promotions you can run as a media company You’ve decided you want to run promotions. Congratulations! However, while the decision is exciting, there...
View ArticleSample Sales Packages for Contests, Ballots, Deals & Cards [FREE DOWNLOAD]
Download these packages and step up your pitch for online promotions One of the most common requests we receive is for help building and pricing sales packages for contests, ballots, and deals. Now, we...
View ArticleHow to Grow Your Active Accounts with Promotions
Online promotions like contests, quizzes, ballots, ecommerce offers, and cards are one of the best ways to engage new advertisers A common goal of all media companies is to grow their base of active...
View ArticleWhat Are Online Promotions?
From contests and ballots to deals and cards, get the lowdown on all the online promotions out there As a media company, you’re looking to drive revenue, engage your audience, and satisfy your...
View ArticleCase Study: Best of Charleston Ballot Generates $170K
Plus, the ballot received 900,000 votes! The Best of Charleston 2014 ballot has been our biggest Best Of ever on every metric. Advertisers loved the new format of nominations and voting, especially the...
View ArticleCase Study: Readers’ Choice Revenue Increases 25% YOY, Votes Double
The ballot generated over $30K in pure digital revenue Over $125,000 in total revenue $30,000 in all-digital revenue 200,000 votes – doubled from the previous year! The Idea The State Journal-Register...
View Article4 Ways Online Promotions Drive Results for Your Advertisers
Advertisers are leveraging promotions with media companies to drive substantial results Online promotions are exploding. According to Borrell Associates, revenue from online promotions has grown from...
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